Starting from a three-hour session on "usability", my involvement in an eight-day training program for communication professionals quickly evolved into an entire day dedicated to human-centred design in corporate communications. Over eight years, dozens of participants learned about usability, accessibility and design.

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In this guest post for the MIF blog (in Finnish), I present eight "forgotten user personas" to make a point how caring for good usability, and accessibility in particular, benefits everybody:
- A secretary who has a repitive strain injury and has to navigate the web by keyboard for two weeks
- A language learner who, after three years of studying Finnish, struggles with overly complicated texts
- A student with ADHD, whose attention is affected by a blinking animation next to a website text
- A member of parliament whose colour blindness makes it difficult to interpret an online newspaper's infographic showing red and green areas on a map
- A parent whose baby finally fell asleep on their lap and now needs to turn off sound while watching YouTube
- A traveler who cannot read the faint grey timetable on their screen, as the sun's glare is too intense
- A patient walking into a hospital, who is not good at reading maps and would much prefer a textual description of where to go
- A CEO who gets nauseous while watching a carousel of banners on a website
In this guest post on the MIF blog, I write about how designing for privacy is part of good user experience as well.